An instructional cooking video app for the Windows 8 and 10 tablet experience.
MY ROLE AT ALLRECIPES
At Allrecipes I worked closely with product managers and engineers of multiple scrum teams plus other members of the design and marketing team. My role as a UI/UX designer was very collaborative especially with other designers. I worked iteratively on a variety of products including the main website, an Android app, iOS Apps as well as a Windows app.
There are endless cooking how-to videos on the web. But when it comes down to actually cooking from a video there are practical complications that come with using a device in the kitchen. The Allrecipes Video Cookbook for Windows allows users to pause, skip and go back to any step with a single tap. Ingredients are displayed prominently alongside the video for easy reference.
• Combine Windows UI conventions with the Allrecipes brand aesthetic
• Maintain the identity of a recipe as seen on Allrecipes
• Showcase recipes through video
• Create a user experience that integrates the process of cooking seamlessly with the step by step video model
RIGHT: Detailed redlines delivered to the outside agency developing the Windows app for Allrecipes.
• Problem definition
• Examined user data from
• Whiteboard wireframes
• Hi-fi mocks and visual design
• Redlines and assets